UNO CHICAGO GRILL® INAUGURATION CELEBRATION
SALUTES OBAMA AS ONE CHICAGO ORIGINAL TO ANOTHER
Boston, MA (January 15, 2009) - It's no surprise that the inventor of Chicago's famous deep-dish pizza is playing a role in several upcoming inauguration celebrations. Uno Chicago Grill® will be catering the Illinois Inaugural Celebration Ball with classic Uno deep-dish pizza as part of an invitation-only event featuring over 30 themed dining rooms. Uno® will be the featured pizza in the Pizzeria Room, appropriately decorated with checkered table clothes and Chianti bottles with candles.
In addition, Uno will be catering several private, high-end, invitation-only events whose organizers have insisted on anonymity. The chain will also host "Inauguration Celebrations" at many of its 200 plus locations nationwide so every American can take part in this historic occasion. Select locations will also host invitation-only events scheduled to coincide with the actual Inauguration on January 20th. These events will draw local community members and consist of a special Snack Hours® party held in the lounge area between 4 and 7p.m.
In addition, Uno will feature the Obama Pizzanality Pizza in most of its restaurants. The company, fulfilling its civic duty as an American original, asked its team of chefs to decide the "pizzanality" of President Elect Obama.
"When asked to determine the Pizzanality of our new President, our team of chefs determined that with his career roots in Illinois, his legacy would suggest an original Chicago deep-dish pizza," commented Rick Hendrie, senior vice president, marketing for Uno. A liberal layering of pepperoni adds a bold bite to round out a fabulous Chicago original."
Hendrie noted that if you're not a fan of pepperoni, you need not be afraid to change your topping…after all, the Obama pizzanality celebrates change.
Uno is currently celebrating its 65th Anniversary as a Chicago original. In 1943, at the corner of Ohio Street and Wabash Avenue, Ike Sewell created the deep dish as a way to make sure hungry families could get a 'real meal' when it came to pizza. Up to that point, pizza was hardly more than a snack. This iconic American dish has proven so popular it gave rise to a restaurant chain that today includes more than 200 restaurants in 29 states, the District of Columbia, Puerto Rico, South Korea, Honduras, Kuwait, Saudi Arabia, and the United Arab Emirates.
"We're delighted to represent the great city of Chicago at so many upcoming inauguration parties," said Hendrie. "And we're delighted to bring that sense of celebration to our locations throughout the country."
About Uno Chicago Grill:
Based in Boston, Uno Restaurant Holdings Corporation also operates a quick casual concept called UNO DUÉ GO®, a quick serve concept called Uno Express® and a consumer foods division which supplies airlines, movie theaters, hotel restaurants and supermarkets with both frozen and refrigerated private-label foods and branded Uno products. For more information, visit www.unos.com.
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