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Press Releases Press Archive Press Kit

LEGENDARY RESTAURANT NOW OFFERS DINNER FUN FOR KIDS

"Make Your Own Pizza" Lets Kids Enjoy Dining Out

BOSTON (August 25, 2004) - Dining out can be enjoyable for adults and children alike, especially when a restaurant brings fun and entertainment into the meal. Most restaurants are not equipped to entertain children, and many kids lose patience waiting for their meal.

Uno Chicago Grill is striving to change that with a new, interactive approach to kid's dining," according to Dan Wheeler, VP Marketing. "Our new "Kids Make Their Own Pizza" menu option provides each child with pizza dough, sauce, mozzarella cheese and, pepperoni -- along with an apron." Another plus: creating their very own pizza helps keep the children busy while their parents chat.

"We understand the needs of families," says Wheeler. "If the children are having a good time, that usually means the parents are, too. We help by offering what both the parents and the children need." In addition to the new menu option that involves children in making their own meal, Wheeler notes, Uno Chicago Grill has servers who are specially trained to interact with and help entertain kids. For example, servers speak to the children directly about what they would like to eat and engage them in the ordering process.

"The key ingredient to any family's meal at a restaurant is fun," says Wheeler. "The dinner table has always been a family gathering place. At Uno Chicago Grill, we strive to provide an experience that the whole family will love -- and give them a chance to relax, laugh and strengthen their bond."

CONTACT: Dan Wheeler
617-218-5339
dan.wheeler@unos.com

Based in Boston, Uno Restaurant Holdings Corp. currently has a system of over 200 company-owned and franchise full service units. Uno Chicago Grill restaurants are located in 34 states, the District of Columbia, Puerto Rico, South Korea and the United Arab Emirates. The company also operates a consumer foods division, which supplies airlines, movie theaters, hotel restaurants and supermarkets with both frozen and refrigerated private label foods and branded Uno products. In 2003, Uno Chicago Grill was named by Entrepreneur Magazine as the #1 franchise opportunity in their category. The company also was selected by Franchise Times as one of the top 20 companies to watch in 2003. For more information, visit www.unos.com.

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