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Select Virginia Uno Chicago Grill Locations Test Customized
Menu
Boston (April 29, 2004) –
At a time when Americans are becoming increasingly selective
and informed eaters, Uno Chicago Grill is experimenting
with a customizable menu concept. For a limited time, guests
dining at select Uno locations in Virginia can customize
their preferences according to their own specific dietary
needs. For example, instead of being served French fries,
rice or potatoes guests can ask for smashed cauliflower
or steamed vegetables. In addition, guests will be able
to order burgers and select sandwiches without bread, fajitas
with lettuce leaves instead of tortilla wraps, and salads
without croutons.
"At Uno Chicago Grill, our number one priority is
satisfying our guests’ needs and serving the highest
quality food possible," says Executive Chef and Vice
President of Food and Beverage Chris Gatto. "By increasing
options to customize meals we are proving our dedication
and loyalty to our guests while at the same time providing
them with a variety of options that appeal to a wide range
of appetites."
"Uno Chicago Grill is proactively responding to consumer
trends," says Suzanne Vieira, R.D., Johnson & Wales
University and a nutrition consultant to Uno
Chicago Grill. "Implementing a variety of options where
meals can be created based on dietary preferences or requirements
will benefit consumers who are looking to monitor and improve
their eating habits."
Select Virginia locations offering this menu include: Dulles
Town Center, (Dulles); Fair Oaks Mall (Fairfax); Gatehouse
Plaza (Falls Church); Bulloch Drive (Manassas); and Market
Street (Reston).
For the past two years, Uno Chicago Grill has collaborated
with Johnson & Wales University (JWU) graduate and undergraduate
students on two educational projects. Students have participated
in an in-depth case study, "Adopt a Restaurant",
and a Secret Shopper program developed by Uno. Uno incorporates
student feedback to enhance the overall Uno dining experience.
In addition, Uno Executive Chef Chris Gatto is an active
member of the JWU Culinary Nutrition Advisory Board.
In 2003, the restaurant known for its Chicago Original
Deep Dish Pizza™ evolved its name from Pizzeria Uno
to Uno Chicago Grill to reflect its menu variety. Today,
Uno Chicago Grill has the same great pizza, but also offers
a complete casual dining menu, including ribs, seafood,
burgers, steaks, pasta dishes, appetizers, desserts and
now new low-carbohydrate options.
Based in Boston, Uno Restaurant Holdings
Corp. currently has a system of 202 company-owned and franchise
full service units. Uno Chicago Grill restaurants are located
in 34 states, the District of Columbia, Puerto Rico, South
Korea and the United Arab Emirates. The company also operates
a consumer foods division, which supplies airlines, movie
theaters, hotel restaurants and supermarkets with both frozen
and refrigerated private label foods and branded Uno products.
For more information, visit www.unos.com.
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